Designing websites. 7/10

I enjoy designing and developing websites. Creating something from nothing is satisfying and seeing a client get their ideas out into the world feels very good. I see the website more as a vehicle to make the client money at the end of the day, so I get more excited about the utilization of the website after it's designed than the design, although the design process is enjoyable.

Talking with clients about their marketing goals and needs and coming up with a plan to meet those needs. 9/10

Other than the studying of the data to see how to tweak the plans and how much revenue we have created, this is the most passionate section of the job requirement. Speaking with clients, educating them on the importance of best practices SEO and how their contributions to the campaigns will help things makes the relationship grow. A strong relationship between developer and client means that everyone makes more money in the end.

Giving direction to a team to design websites. 8/10 

I enjoy leading a good team and seeing the progress that a strong squad can bring. When working within a unit that meshes together, there is no stopping the train once it leaves the station. My leadership style is servant style and I am to be whatever catalyst my team needs to come together and work as one. With proper motivation and leadership, along with project management, task accountability and attitude; there isn't a project that can't be tackled.

Analyzing SEO and coming up with a strategy for local businesses to rank better for keyword terms. 10/10

This is my ultimate passion. Local-SEO archaeology and outside the box strategics are what I live for. Learning about the local market, competition analysis, the overlap of zones from Google and creating then executing a local attack strategy is the most fulfilling thing I can think of. The return on investment can be directly measured and this gives the client the fastest and easiest understanding of what power online marketing can do. When you succeed in this arena, your client acquisition rate skyrockets and your billable hours react in kind. Data diving and creating plans from trend graphs is what I dream about at night.

Graphic design. 3/10

I am not a graphic designer. I am married to one and I understand the concepts of basic design through trial and tribulation, but design should be left to those that are more creative than me. I have and can create beautiful and functional websites, but they are through iteration and trial and error. I would prefer a professional give me a pixel design of the website I can recreate than design one on my own, but I am capable of doing so.

Social media strategy and implementation. 8/10

I don't particularly enjoy social media or the connotations of what it does to us as  a society, but I am intimately familiar with how they work and how to manipulate them to my clients favor. There is no "correct" social media strategy and the implementation is dependent on too many variables including the client themselves, so this is a bit of a combination of social science and data science which makes the line a hard one to walk. When egos are involved, data is sometimes hard to present, but I do enjoy the benefit of seeing the client or their business grow in popularity and revenue from social media.

I would not want to spend 40 hours a week 52 weeks a year in photoshop designing websites. Analytics and marketing are critical paths to success that I must be involved with or I will not feel fulfilled.

My salary goals are commensurate with responsibilities, but I am for a starting salary of $85,000 - $105,000 for senior management and director positions.